Media Relations for a Connected World
Technology Public Relations Experts - High Tech Media Relations
SRS Tech Public Relatons provides Full Service HighTech Public Relations and Media Relations for technology Companies
My articles about how to do Tech Media Relations and PR have been printed at numerous publications including Electronic Business News (UBM), Electronics Purchasing Strategies, ECN Magazine, Google Plus, LinkedIn, eConsultancy, Business2Community, e-Zine, etc. In addition to handling your company's media relations, I am available to review and set up your company's media relations presence and train/motivate your PR team.
Technology experience encompasses smart home, Internet of Things, networking, industrial components and electronics, sensors, wireless data and communications, online video, digital imaging, embedded hardware & software, eCommerce, CDN, consumer electronics, security, storage, and software, and much, much more.
Ask the editors - Industry contacts - I have worked with most of the industry's top trade publications and websites. Not only do I know most of the editors, they know me. When I call, they pick up the phone. When I pitch a meeting, they say when? When I pitch a contributed article, they ask how soon can they have it?
Writing Skills - I have published, ghost written and edited thousands of articles for a wide variety of publications- from consumer electronics magazines to industry trade magazines. This includes ECN, EE Times, DesignWorld, Electronic Products, Sensors Magazine, Wireless Design & Development, Medical Design, MDDI, Electronic Design, etc.
I have handled PR and media relations for a diverse range of technology companies - of all sizes and types. From small start-ups to international corporations like Honeywell, AT&T, Lucent and Emerson. I have helped EMEA and APAC based businesses successfully penetrate the US market. I helped launch Wi-Fi for Lucent and am currently working with several Internet of Things and Smart Home technology companies.
Recent Client News and Announcements
10/21/14 3:17 pm
On Thursday, Oct 22, at 7am - Sheryl Roush, one of Voyagers Toastmaster's most accomplished and successful speakers, will be at the Voyagers Toastmaster club in Old Town, San Diego. This meeting also culminates their five week long Speechcraft session. This is truly a meeting not to be missed!
10/20/14 4:46 pm
Icon Labs' Ala Grau cited as expert source for Automation magazine's article about how to protect and secure control networks. Most discussions about securing control networks assume that you're starting with a clean slate. Since that's rarely the case, automation professionals need tools and techniques for protecting legacy systems.
10/16/14 12:05 pm
The recent Pilot Lab's CoinGuard Launch on Kickstarter got picked up by many of the top technology, social media, gizmo and technology sites worldwide. Includes Yahoo Finance, Reuters, CNET, SlashGear, Sensors Magazine, Connected World, etc.
10/16/14 12:01 pm
Fred Dawson article about Intelligent Internet of Things systems and technologies - based on an interview with Cees Links, CEO of GreenPeak
10/10/14 6:16 pm
DesignWorld newsletter and Online - based on a GreenPeak White Paper - The Internet of Things is coming quickly and as it does, there will be an overwhelming demand for "sentroller" and edge devices - in the home, in business and enterprise, as well as in industry. The IoT / M2M market is at the beginning of an exponential growth curve.
SRS Articles and Tech PR Tutorials - How to publicize your tech company, products and services
10/22/14 2:52 pm
New report from Adobe explains where and when are consumers watching Internet Video. There are some very interesting developments - check out the article and download the report from Adobe. Internet video is a powerful way to reach audiences both for publishers and advertisers. You already know people are watching online video more than ever, but what are they watching? When are they watching it? What are consumers' preferred methods of watching?
10/20/14 12:59 pm
ECN Magazine article by Mark Shapiro - How to promote your tech business, products and and services - how to obtain press interviews at CES, Embedded Systems Conference, Sensors Expo and other tech shows
10/16/14 6:16 pm
Explainer videos are an exceptional tool to promote your business by explaining or educating the viewer in a clear and concise way. It is a way for viewers to easily understand a process or a product. Explainer videos usually answer one of these challenges: What is the product or service? Why is the product or service important? What action should they take? A well made explainer video needs to satisfy clear objectives and show where your viewer fits in with your product. In other words it should create awareness, educate and persuade.
10/11/14 5:24 pm
If you want to promote your business, technologies and products to the trade magazines that cover your space, you are going to need to brief the press. You will need to talk to them and tell them WHY your product is cool and interesting, and why it needs to be covered in their publication. Here is how to do it.
10/10/14 5:08 pm
Are you in business? Are you an entrepreneur? Check out this collection of ten outstanding and motivational videos that every entrepreneur needs to see. Collected by Inc. Magazine
10/10/14 3:59 pm
How to make the best possible video on a budget - So you want to make a video for yourself or for your business? And you don't have a lot of money to spend? Here are six secrets of economical video making
10/07/14 8:23 pm
What do you need to do if you want to get positive press coverage in the tech trade magazines - by Aaron Foellmi, Vice President, Sales and Marketing at the RTC Group RTC Magazine, COTS Journal, MEDS