Media Relations for a Connected World
Over 20 years experience in Technology Public Relations and Media Relations
SRS-Tech PR - Media Relations for the Connected World
SRS-Tech PR can handle development and implementation of your media relations and public relations programs - creating strategy, creating "earned media" prpduct marketing programs, writing and distributing press releases; placing and creating articles, blogs and white papers; setting up and hosting phone and show meetings with the top industry editors.
Skilled in promoting industrial and consumer IoT tech – from sensors to wireless connectivity to cloud intelligence to cyber security. Protecting the industrial IoT against attack. We can get your company into all the top trade publications, horizontal and vertical
We know most of the top tech industry editors and they know us. We can get you, your company, your products and services featured in the major industry trade publications, web sites, blogs, newletters, etc.
Technology expertise encompasses the areas of Internet of Things hardware & software, sensor technologies, web security, Smart Home hardware and software, wireless networking, industrial & medical components, wireless data and communications, online video, digital imaging, embedded hardware & software, video hosting and distribution, eCommerce, consumer electronics, gadgets, enterprise level storage, and more.
Outstanding Industry contacts - We have successfully worked with many of the industry's top trade publications and websites. They know me. When we call, they pick up the phone. When we pitch a meeting, they say when? When we pitch a contributed article, they ask how soon can they have it?
Writing Skills - We have developed, written, edited and placed hundreds of articles in a wide spectrum of publications- from industry and technical trade publications to consumer electronics magazines. This includes EDN, HomeToys, AV Systems, ECN, EE Times, Sensors Technology, Wi Magazine, DesignWorld, Electronic Products, Sensors Magazine, Wireless Design & Development, Medical Design, MDDI, Electronic Design, etc.
We have a team of freelance writers who know technology. (They are the editors for many of the top tech industry publications).
Over the years, we have managed Tech PR and media relations for all kinds of technology companies - of many different sizes, types and technology sectors. From small start-ups to international corporations like Honeywell, AT&T, Lucent and Emerson. In addition, we have helped Europe and Asia based businesses to successfully penetrate the US market.
PR Resources from Around the Web
11.08.2020 20:18
Voyagers Toastmasters - Improve your speaking and leadership skills
Do you live in Southern California? Do you miss the beach? This week, Voyagers Toastmasters is going to the beach. Well virtually... No icky sand, no seaweed, no worry about masks! 7am Thursday mornings. For more information and to get the Zoom meeting info, please contact our VP of Membership, toastmastersvoyagers@gmail.com or 619.786.4869 #publicspeaking #sandiegotoastmasters #leadershipskills #communicationskills
29.07.2020 17:36
HOW STARTUPS CAN PROTECT THEIR WEBSITES FROM CYBER ATTACKS
What do startups need to know to ensure that their website is secure and safe against cyber attacks? Innovators, investors, and entrepreneurs, launching startup companies have hundreds of issues to deal with. Often setting up their website and internal communications drops in the list of priorities. And usually, at the bottom of that list, is ensuring that the company’s communications and website are secure.
28.01.2015 10:43
Is Your Business Video as Good as it Can Be
In the video world, the standard for quality presentations is broadcast television. Broadcast television is carefully designed to keep the viewer engaged and entertained. Keeping viewership high is critical to advertising revenues, the lifeblood of broadcasting. How do they keep you engaged? Simple… Professionally scripted, beautifully shot, aesthetically pleasing performances designed to move and inspire audiences. You’re probably thinking, well I don’t have the budget to create anything that looks like broadcast television, but I do have an iPhone or a video camera, and a nephew who has iMovie, and I need video on my website. I’m here to tell you to resist the urge.
28.01.2015 10:21
Affordable, easy to use video gear makes it easy to create business videos
A new breed of broadcasters are emerging who want to take their shows, programs beyond social media postings. The growth of robust OTT (over the top) streaming video has paved the way for customized TV channels to emerge for business, education, personal shows. For 10 years an OTT TV channel - The Tech Buzz - has been airing a weekly show dedicated to helping enthusiast and professional broadcasters shoot, produce and stream their shows with increasing quality to win a broader and broader following.
SRS Articles and Tech PR Tutorials - How to publicize your tech company, products and services
08.10.2012 02:04
ITEX San Diego Bartering Network Selects SRS Tech PR
ITEX San Diego Bartering Network Selects SRS Tech PR - SRS Adds the ITEX Marketing & Sales Channel for San Diego Businesses October 8, San Diego, CA – ITEX in San Diego, http://www.itexinsandiego.com, the oldest and largest barter network in the US, today announced that they have selected SRS Tech PR http://www.srs-techpr.com, as their Public Relations Agency of Record.
04.10.2012 15:04
Why tech companies and engineers don't use social networking - EE Times article
EE Times Magazine survey and article about why engineers don't use social networking. Seventy-one percent of respondents never use social networking to request or share business information, and 81 percent never use the technology to collaboratively solve technical problems or find new products and suppliers. More than half (56 percent) use social networking to network with colleagues but the rest never use it for that purpose.
02.10.2012 18:27
Improve your online marketing and SEO with web video
To be effective, a Web video has to look good, sound clean, and be short. You don’t have to hire a professional video producer to shoot your online videos. You can do it yourself if you just remember a few basics.
03.09.2012 17:18
Help a Reporter Out – Resource Links for PR Professionals
HARO stands for Help A Reporter Out – and we don’t mean help them out the door. This is a FREE online service that provides a comprehensive list of current and timely editor pitches (two or three times a day) to PR professionals and corporate communication departments
20.08.2012 23:06
Three secrets to improving your media coverage through editorial calendars
Ed cals can be an extremely critical aspect of getting good public relations coverage for your company, its services and products. However, you need to do it right. You need to understand how each publication works its ed cal policies. Even within the publication, each editor might be differ regarding how they handle ed cal submissions and pitches. You need to make the contact and do the follow-up in order to work with each publication’s and each editor’s preferences, topic selections and time frames.
06.08.2012 19:36
Three Reasons You Should Do a Press Release Every Month (0)
By Mark Shapiro - Press releases and news announcements serve many different functions in addition to being source material for magazines and newspapers.
15.12.2008 20:37
How to Make Your Web Site Press Friendly (0)
Many public relations and marcom managers find themselves spending tens of thousands of dollars or more, establishing and maintaining a web site. In addition, they may spend tens of thousands more every month on public relations. But is the web site press friendly? Does it make it easy for editors, analysts and writers to find the information they need?
