Media Relations for a Connected World
Over 20 years experience in Technology Public Relations and Media Relations
SRS-Tech PR - Media Relations for the Connected World
SRS-Tech PR can handle development and implementation of your media relations and public relations programs - creating strategy, creating "earned media" prpduct marketing programs, writing and distributing press releases; placing and creating articles, blogs and white papers; setting up and hosting phone and show meetings with the top industry editors.
Skilled in promoting industrial and consumer IoT tech – from sensors to wireless connectivity to cloud intelligence to cyber security. Protecting the industrial IoT against attack. We can get your company into all the top trade publications, horizontal and vertical
We know most of the top tech industry editors and they know us. We can get you, your company, your products and services featured in the major industry trade publications, web sites, blogs, newletters, etc.
Technology expertise encompasses the areas of Internet of Things hardware & software, sensor technologies, web security, Smart Home hardware and software, wireless networking, industrial & medical components, wireless data and communications, online video, digital imaging, embedded hardware & software, video hosting and distribution, eCommerce, consumer electronics, gadgets, enterprise level storage, and more.
Outstanding Industry contacts - We have successfully worked with many of the industry's top trade publications and websites. They know me. When we call, they pick up the phone. When we pitch a meeting, they say when? When we pitch a contributed article, they ask how soon can they have it?
Writing Skills - We have developed, written, edited and placed hundreds of articles in a wide spectrum of publications- from industry and technical trade publications to consumer electronics magazines. This includes EDN, HomeToys, AV Systems, ECN, EE Times, Sensors Technology, Wi Magazine, DesignWorld, Electronic Products, Sensors Magazine, Wireless Design & Development, Medical Design, MDDI, Electronic Design, etc.
We have a team of freelance writers who know technology. (They are the editors for many of the top tech industry publications).
Over the years, we have managed Tech PR and media relations for all kinds of technology companies - of many different sizes, types and technology sectors. From small start-ups to international corporations like Honeywell, AT&T, Lucent and Emerson. In addition, we have helped Europe and Asia based businesses to successfully penetrate the US market.
PR Resources from Around the Web
11.08.2020 20:18
Voyagers Toastmasters - Improve your speaking and leadership skills
Do you live in Southern California? Do you miss the beach? This week, Voyagers Toastmasters is going to the beach. Well virtually... No icky sand, no seaweed, no worry about masks! 7am Thursday mornings. For more information and to get the Zoom meeting info, please contact our VP of Membership, toastmastersvoyagers@gmail.com or 619.786.4869 #publicspeaking #sandiegotoastmasters #leadershipskills #communicationskills
29.07.2020 17:36
HOW STARTUPS CAN PROTECT THEIR WEBSITES FROM CYBER ATTACKS
What do startups need to know to ensure that their website is secure and safe against cyber attacks? Innovators, investors, and entrepreneurs, launching startup companies have hundreds of issues to deal with. Often setting up their website and internal communications drops in the list of priorities. And usually, at the bottom of that list, is ensuring that the company’s communications and website are secure.
28.01.2015 10:43
Is Your Business Video as Good as it Can Be
In the video world, the standard for quality presentations is broadcast television. Broadcast television is carefully designed to keep the viewer engaged and entertained. Keeping viewership high is critical to advertising revenues, the lifeblood of broadcasting. How do they keep you engaged? Simple… Professionally scripted, beautifully shot, aesthetically pleasing performances designed to move and inspire audiences. You’re probably thinking, well I don’t have the budget to create anything that looks like broadcast television, but I do have an iPhone or a video camera, and a nephew who has iMovie, and I need video on my website. I’m here to tell you to resist the urge.
28.01.2015 10:21
Affordable, easy to use video gear makes it easy to create business videos
A new breed of broadcasters are emerging who want to take their shows, programs beyond social media postings. The growth of robust OTT (over the top) streaming video has paved the way for customized TV channels to emerge for business, education, personal shows. For 10 years an OTT TV channel - The Tech Buzz - has been airing a weekly show dedicated to helping enthusiast and professional broadcasters shoot, produce and stream their shows with increasing quality to win a broader and broader following.
SRS Articles and Tech PR Tutorials - How to publicize your tech company, products and services
22.08.2014 15:54
How to produce videos to promote your business
Six Basic Rules of Video Production. How to make your business videos look and sound good.
04.08.2014 15:48
7 TIPS FOR IMPROVING THE QUALITY OF THE AUDIO IN YOUR VIDEOS
One of the most overlooked aspects of video production is good audio. Good audio is a critical factor in a great video. I can’t count the number of videos where the audio was subpar, where the speaker’s voice was far too low in the mix, where the ambient noise was far too loud, or where the balance between the voice over and the backing track or music bed was poor, resulting in a less than effective presentation.
27.06.2014 15:21
Nine Secrets of Good Online Video Interviews
Electronic Business News Magazine article - With limited bandwidth and the fact that laptop video cameras are not really designed for high-quality video conferencing, it is imperative that both interviewer and the interview subjects try to optimize the online video interview experience. Here are a few tips that will ensure the highest quality video interview experience.
25.06.2014 14:24
Web Posting and You
Do you have an opinion? Do you want to share that opinion and make sure the world knows just how smart you are? Then watch this video first! Guide to forum etiquette and how to use online forums.
20.06.2014 12:27
How to Do Video Interviews via Video Skype, Google Hangouts, or whatever
Many company representatives are finding themselves invited to do video interviews over the internet using a technology like Skype or Google Hang-Outs. However, with limited bandwidth and the fact that laptop video cameras not really designed for high quality video conferencing, it is imperative that both interviewer and the interview subjects try to optimize the online video interview experience. Here are a few tips that will ensure the highest quality video interview experience.
03.06.2014 16:47
How to make it easy for editors and writers to find out about your business
Check out this short article from our friend Bryon Moyer at EE journal - When the press comes knocking, will anybody answer?
16.05.2014 18:32
Electronic Business News - Another Mark Shapiro article about how to do high tech PR
How to use white papers to promote your tech business. The Not-So-Secret Way to Get a High-Tech Whitepaper Home Run. To fully leverage a whitepaper, you need to promote it. You need to tell the world it is available. Here is my recipe for making sure your whitepaper covers all the bases, and to use a baseball metaphor, hits a home run.