Media Relations for a Connected World
Over 20 years experience in Technology Public Relations and Media Relations
SRS-Tech PR - Media Relations for the Connected World
SRS-Tech PR can handle development and implementation of your media relations and public relations programs - creating strategy, creating "earned media" prpduct marketing programs, writing and distributing press releases; placing and creating articles, blogs and white papers; setting up and hosting phone and show meetings with the top industry editors.
Skilled in promoting industrial and consumer IoT tech – from sensors to wireless connectivity to cloud intelligence to cyber security. Protecting the industrial IoT against attack. We can get your company into all the top trade publications, horizontal and vertical
We know most of the top tech industry editors and they know us. We can get you, your company, your products and services featured in the major industry trade publications, web sites, blogs, newletters, etc.
Technology expertise encompasses the areas of Internet of Things hardware & software, sensor technologies, web security, Smart Home hardware and software, wireless networking, industrial & medical components, wireless data and communications, online video, digital imaging, embedded hardware & software, video hosting and distribution, eCommerce, consumer electronics, gadgets, enterprise level storage, and more.
Outstanding Industry contacts - We have successfully worked with many of the industry's top trade publications and websites. They know me. When we call, they pick up the phone. When we pitch a meeting, they say when? When we pitch a contributed article, they ask how soon can they have it?
Writing Skills - We have developed, written, edited and placed hundreds of articles in a wide spectrum of publications- from industry and technical trade publications to consumer electronics magazines. This includes EDN, HomeToys, AV Systems, ECN, EE Times, Sensors Technology, Wi Magazine, DesignWorld, Electronic Products, Sensors Magazine, Wireless Design & Development, Medical Design, MDDI, Electronic Design, etc.
We have a team of freelance writers who know technology. (They are the editors for many of the top tech industry publications).
Over the years, we have managed Tech PR and media relations for all kinds of technology companies - of many different sizes, types and technology sectors. From small start-ups to international corporations like Honeywell, AT&T, Lucent and Emerson. In addition, we have helped Europe and Asia based businesses to successfully penetrate the US market.
PR Resources from Around the Web
28.01.2015 10:43
Is Your Business Video as Good as it Can Be
In the video world, the standard for quality presentations is broadcast television. Broadcast television is carefully designed to keep the viewer engaged and entertained. Keeping viewership high is critical to advertising revenues, the lifeblood of broadcasting. How do they keep you engaged? Simple… Professionally scripted, beautifully shot, aesthetically pleasing performances designed to move and inspire audiences. You’re probably thinking, well I don’t have the budget to create anything that looks like broadcast television, but I do have an iPhone or a video camera, and a nephew who has iMovie, and I need video on my website. I’m here to tell you to resist the urge.
28.01.2015 10:35
What do All Viral Campaigns Have in Common? The Answer May Surprise You
Viral marketing is a myth. Though not in the way that I imagine you think I mean. A lot of research and statistical analysis goes into creating viral ad campaigns, so I would argue that virality is not a falsely held idea. Recent campaigns that have gone viral would prove otherwise as well. On the other hand, what I do believe is a falsely held idea is that virality can be predicted, or that there is a “formula” for virality. There are a number of recent campaigns have gone viral without all of the planning and research that goes into other campaigns. from 60Secondmarketer
28.01.2015 10:21
Affordable, easy to use video gear makes it easy to create business videos
A new breed of broadcasters are emerging who want to take their shows, programs beyond social media postings. The growth of robust OTT (over the top) streaming video has paved the way for customized TV channels to emerge for business, education, personal shows. For 10 years an OTT TV channel - The Tech Buzz - has been airing a weekly show dedicated to helping enthusiast and professional broadcasters shoot, produce and stream their shows with increasing quality to win a broader and broader following.
23.01.2015 15:12
How big is the Industrial Internet of Things
Check out this article from InformationWeek - 14 Billion dollar a year market! Accenture's report says the industrial Internet of Things will create more jobs than it kills, but that companies aren't doing much to exploit it yet.
SRS Articles and Tech PR Tutorials - How to publicize your tech company, products and services
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03.04.2018 23:24
Chassis Plans new MTP 7 inch rugged tablet featured in top industry publications
Built in the USA, Chassis Plans’ new ultra-rugged MTB-7 tablet is designed for use by mobile workers in harsh environments. In a sleek package with the highest-rated protection against water, dirt, smoke and dust (IP68 and Mil-STD 810G), this Rugged Tablet provides optimum ruggedness to support a wide range of challenging applications. Featured in Utility Products, ECN, Medical Device Technology, Facility Executive Magazine, Control Engineering Asia, Military Technologies, Electronic Products Canada, Embedded Computing Design, Sensors Magazine, Automation.com and many others. Media coverage included online, home page and newsletters!
02.04.2018 20:46
EE Times article - What's Needed to Secure the Industrial IoT
Industrial security and cybersecurity — not just security for the more consumer-focused Internet of Things — is a growing problem with not many comprehensive, concrete solutions. In the factory, there are multiple questions to be considered for industrial IoT (IIoT) networks, such as what kinds of security tech to implement and where, and which threats it should address
08.03.2018 19:32
Robotics at CES 2018 The weird and fun robots
CES 2018 robotics was everywhere from small little toys to big robots, some for special uses and some for just fun. Check out our client - the Moorebot Zeus Battle Robot - featured at TNW -
07.03.2018 13:35
Six Steps to Have an Effective Online Press Room for Your Online Business (0)
Six Steps to Have an Effective Online Press Room for Your Online Business Read more at http://www.business2community.com/public-relations/six-steps-to-have-an-effective-online-press-room-for-your-online-business-0234067#TU7YEyty2IsqP1z3.99
24.02.2018 18:00
MWC 2018 – Where Video (Content) and AI will permeate every bit, byte, app! By Sanjay Macwan CEO, integer1 LLC
MWC 2018 – Where Video (Content) and AI will permeate every bit, byte, app! By Sanjay Macwan - CEO, integer1 LLC The Mobile World Congress (MWC) 2018 is focusing on 8 core themes – each is a major theme in its own right, but collectively, they represent the most powerful technological and business advances and opportunities in recent history. Here is a quick summary of each of these themes:
12.02.2018 21:31
How can your organization break the knowledge barriers that exist and hold you back?
Smart organizations have broken through knowledge barriers by capturing the tacit knowledge of experts and the implicit and unwritten knowledge of corporate culture. These organizations combine this captured expertise with explicit, recorded knowledge available in documents, databases, and data repositories
02.02.2018 17:57
SRS Tech PR again named as one of the Top San Diego Public Relations Firm
According to the San Diego Business Journal, SRS Tech PR has again been named as one of the top San Diego public relations firms (for seven years in a row!). SRS Tech is the only San Diego public relations firm that specializes in technology - in the stuff that goes inside the stuff inside the stuff. From software to switches to encoders to sensors to robots to networking and smart homes & smart factories, SRS has the media connections and the knowledge to promote and publicize these technologies.
