Media Relations for a Connected World
Client News & Press Coverage
SRS Tech PR Client News and Press Releases, Bylined & Contributed Articles, Interviews and Other PR Coverage
Every week, we get our PR clients into the top national and international technology publications. Websites, social media, newsletters and yes, even PRINT!.
Check it out - we have pages and pages of recent press successes!
Press Releases, news announcements, GreenPeak Technologies, Honeywell Sensing and Control, Paralan, Icon Labs, Quality Claims Management, Anazana, Dental Implants Center, technology press releases
12.03.2015 10:41
Security increasingly critical as IoT blurs lines between enterprise and embedded
Kurt Schwaderer - Embedded Computing Design - interviews Alan Grau, CEO of Iocn Labs - regarding security for the embedded Internet of things. Enterprise IT departments are waking up to the fact that traditional security perimeters are increasingly vulnerable as IoT becomes intertwined with daily enterprise life. Embedded systems developers can no longer assume their system is sitting safely out of reach of the hackers.
10.03.2015 15:16
Developing New Web Connected Healthcare Products
There are four components to a web connected health care product. Three are obvious – sensors, internet connectivity and a smart phone. The fourth – the analytics for the data itself - is finally getting the awareness it deserves.
10.03.2015 14:48
Smart Home Security: Protecting Wirelessly Connected Endpoints from Cyber-Attacks
Smart Home Security: Protecting Wirelessly Connected Endpoints from Cyber-Attacks, Icon Labs contributed article at Wireless Design & Development Magazine. As smart home technology moves from the lab to the marketplace, many home security, surveillance, and control functions are being exposed to the internet through smart home gateways and management systems. Are these systems ready for the cyber-attacks that will undoubtedly ensue
09.03.2015 19:43
Internet of Things - How to make sense of the various standards and protocals
Rick Merritt, EE Times, interviews Cees Links, CEO of GreenPeak, regarding the Internet of Things and the various platforms, standards and protocols for IoT connectivity
27.02.2015 13:36
When Will the Smart Home Really Be Smart?
When Will the Smart Home Really Be Smart? The word “smart” is becoming the dumbest word around. It has been applied to almost every device and system in our homes. In addition to smartphones and smart meters, we now hear about smart clothing and smart shoes, smart lights, smart homes, smart buildings, and every trendy city today has its smart city project. Just because it has a computer inside and is connected to the Web, does not mean it is smart.
26.02.2015 16:09
Software Productivity Boosts IoT Embedded Designs
IoT Embedded Systems magazine article features Econais - along with ARM, Mentor Graphics and Intel - Software Productivity Boosts IoT Embedded Designs
25.02.2015 18:02
How to Build a Safer Internet of Things
How to Build a Safer Internet of Things - Today's IoT is full of security flaws. We must do better!. Icon Labs contributed article at IEEE Spectrum Magazine
24.02.2015 17:45
Why embedded security matters - its not just your device at risk
Icon Labs contributed article in January 2015 Design World - Internet of Things focus - As embedded devices become increasingly interconnected and the Internet of Things (IoT) is becoming a reality, security for these devices is becoming increasingly important.
20.02.2015 19:08
Security Platform for Industrial Internet of Secure Things
Security Platform for Industrial Internet of Secure Things; Building security directly into embedded control is a burgeoning trend. Expect to see more—and demand more from your suppliers—about building in security at the embedded level.
20.02.2015 18:58
IoT networking standards; who’s who and who’s winning out?
GreenPeak Technologies New WhitePaper about IoT Networking Standards featured at EDN Magazine Europe
18.02.2015 17:00
New Honeywell Sensors at Electronic Products Magazine
Honeywell 24PC Series Miniature Pressure Sensors are small, cost-effective devices intended for use with wet or dry media. Honeywell 24PC Series Miniature Pressure Sensors can be used for both medical and industrial applications. • Wet/Wet capability (i.e., liquids on both ports) • Selectable seals available to match media used • Higher pressure ranges for use in high pressure applications • Wide variety of pressure port types • Available in both SIP and DIP packages
18.02.2015 14:21
Internet of Secure Things
What is Really Needed to Secure the Internet of Things? The Internet of Things (IoT) has become a ubiquitous term to describe the tens of billions of devices that have sensing or actuation capabilities, and are connected to each other via the Internet. The IoT includes everything from wearable fitness bands and smart home appliances to factory control devices, medical devices and even automobiles. Security has not been a high priority for these devices until now. It is now time to establish The Internet of Secure Things.
18.02.2015 14:09
Mentor Graphics, Icon Labs Team Up to Secure Internet of Things
Mentor Graphics, Icon Labs Team Up to Secure Internet of Things, IoT CONNECTIVITY SOLUTIONS Magazine featured article, As more and more devices connect to the “Internet of Things,” security is more important. Mentor Graphics has teamed up with Icon Labs to help secure industrial automation and the Internet of things.
18.02.2015 14:02
Bluetooth and ZigBee: A New Standards War Brewing?
Bluetooth and ZigBee: A New Standards War Brewing? The recent announcement of Bluetooth Mesh is yet another attempt of Bluetooth to get into the networking space. Over 15 years ago, Bluetooth® tried to oust WiFi as a networking standard. That attempt failed miserably. Now Bluetooth is giving it another try—attempting to displace ZigBee and other IEEE 802.15.4 based networking technologies like Thread as the low power networking standard.
14.02.2015 14:56
How to secure your web connected devices
Automation World Magazine article - Mentor Graphics and Icon Labs make security a native component of the embedded operating system. Mentor Graphics and Icon Labs make security a native component of the embedded operating system
14.02.2015 12:00
GreenPeak: “Smart” Devices are Becoming Lifestyle Coaches
SMAHome Magazine interview with Cees Links, CEO of GreenPeak. “Smart” Devices are Becoming Lifestyle Coaches that help you live healthier and better. People call this a sensor. A smart sensor can collect all the data, and inform you things like “you should go to bed earlier,” or “you should exercise more,” and so forth.
12.02.2015 19:54
How are suppliers aiding OEMs in the development of home healthcare devices?
Honeywell Sensing & Control's Medical Sensors featured in Medical Design Technology Magazine in Feb 12, 2015 Daily Newsletter, Online at website, and in January/February Print edition
10.02.2015 13:25
4 Important Security Concerns for Medical Devices
Medical Design Technology Magazine interviews Icon Lab's CEO Alan Grau re important security concerns for developers of medical devices. How are suppliers aiding OEMs in the development of home healthcare devices?
05.02.2015 17:09
How to protect the Internet of Things - Create the internet of secure things
Bryon Moyer column in Electronic Engineering Journal re how to protect the Internet of Things devices and systems. Spotlight on Icon Labs solutions - especially Anti Tamper software.
03.02.2015 15:25
Honeywell Sensing and Control MICRO SWITCH™ Premium Miniature Basic Switches; V7 Series
Honeywell Premium Miniature Basic Switches data sheet posted at Electronic Products Magazine - Honeywell’s MICRO SWITCH™ V7 miniature switches are designed for long term-reliability in a rugged switch packaged with a thermoplastic housing. These switches may be installed in a wide range of applications from simple or precision on/off limits, presence/absence sensing, or embedded in pressure or temperature assemblies
02.02.2015 12:27
Top 5 Training Trends - Desktop Engineering Magazine
Two SRS Tech PR clients featured in February 2015 Desktop Engineering Magazine article about the Top 5 Training Trends. Alan Grau of Icon Labs and Brent Ward of Econais.
28.01.2015 10:17
Next Generation Home-Use Medical Products Require Small, High-Performing Sensors
Honeywell Sensing and Control - article by Rob Kim in Medical Design Technology Magazine - What's in store for the medical device sector in the coming year?
19.01.2015 11:50
What smart home device developers need to know about ZigBee, Sentrollers and the Smart Home
GreenPeak featured on cover of Jan 2015 Electronic Specifier Magazine Plus three pages inside the magazine! Hundreds of millions, dozens of billions? The estimates of how many connected devices will constitute the Smart Home market are all over the map. The only agreement is that this sector is going to be big and will be extremely important to the future of the electronics industry.
15.01.2015 19:05
Electronic Purchasing Strategies names GreenPeak's new ZigBee Chip as one of the Hottest Components at CES 2015
There is no doubt that the focus at this year's Consumer Electronics Show (CES) in Las Vegas was all about the smart or connected home. But there isn't one innovative product that could have been designed without the help of electronic component partners, ranging from microprocessor to sensor suppliers. Here's my selection of the hottest components that will likely be designed into some of the industry's most innovative products and connected solutions.
15.01.2015 17:01
GreenPeak and ZigBee open doors to the smart home
Article in Embedded Computing Design by Brandon Lewis. GreenPeak and ZigBee open doors to the smart home. As an application layer protocol, Zig-Bee is well positioned to ride on top of networking layer protocols such as Google Thread, and GreenPeak envisions that it will be controlled through smartphone dashboards to make complete home automation a reality.
15.01.2015 16:45
The Smart Home learns how we want to live and will then manage to make our life comfortable.
GreenPeak CEO Cees Links discusses Smart Home with EDN Magazine's Steve Taranovich at CES 2015. The Smart Home is capable of 100+ nodes, so in 600+ million households worldwide that translates to 60+ billion units. It will be strongly integrated with Cloud services, Social media translating data collection with analytics, feedback and alerts with action
12.01.2015 20:40
ZigBee 3.0 radio chips and modules can add Smart Home/IoT capabilities to lighting applications
ZigBee 3.0 radio chips and modules can add Smart Home/IoT capabilities to lighting applications. With a growing number of lighting products being required to work with Smart Home and IoT networks, GreenPeak Technologies' GP691 communication controller chip and GPM6000 integrated Modules provide a much-needed solution for implementing ZigBee 3.0, Thread, and other advanced wireless protocols.
12.01.2015 20:32
The Benefits of AMR Sensor Technology for portable Medical Devices
Medical Design Technology Magazine contributed article - Today, design engineers can add another sensor technology to their position sensing arsenal - anisotropic magnetoresistive (AMR) sensors. The key benefits of this sensor technology include small packaging, high reliability, high sensitivity and more durable sensing. A few application examples that can take advantage of the AMR sensor technology’s benefits include infusion pumps, hospital beds, and exercise equipment.
12.01.2015 20:26
How to Connect devices to the Internet of Things with Wi-Fi
Embedded Computing Design Magazine features Econais article by Nikos Vokas - How to Connect devices to the Internet of Things with Wi-Fi; Important features for Wi-Fi connected Internet of Things (IoT) devices; Typical installation and setup challenges;
12.01.2015 16:03
Video - The really Smart Home - Family Lifestyle Systems
CABA CES 2015 Video interview - Cees Links , CEO of GreenPeak, explains "The really Smart Home and the new Family Lifestyle Systems"
12.01.2015 15:20
Providing protection for the 'Internet of Tiny Things'
Electronic Specifier Magazine article - Even devices with minimal processing resources can now implement Internet access, which makes securing these resource constrained devices a challenging necessity. The embedded marketplace needs a resource-friendly security solution designed to provide protection against Internet-based attacks. Embedded firewalls provide an ideal solution. The firewall is integrated directly into the communication stack at the link layer of the supported protocol and configured with a set of rules specifying what communication is allowed
11.01.2015 16:27
GreenPeak quoted in ComputerPower User article
Cees Links, CEO of GreenPeak Technologies, is extensively quoted in an article about "The Internet of Things Comes Together - All Your Electronics, Connected"
